Adelaide Festival Centre
A new facelift for the Adelaide Festival Theatre changed the way patrons have been accessing this iconic venue since 1973.
Our wayfinding signage design reveres the site’s heritage and, more importantly, makes sure everyone gets to their seats in time to enjoy the show.
As part of delivering the project, we designed a new suite of wayfinding icons to include on signage, promoting inclusivity and access to the arts for all.
HASSELL / Adelaide Festival Centre